Table of Contents: What is Cost Per Unit? Cost Per Unit vs. Price Per Unit How to Calculate Cost Per Unit Find Your Fixed Costs Find Your Variable Costs Use the Cost-Per-Unit Formula How to Reduce Cost Per Unit Increase Production Lower Fixed Costs Reduce Variable Costs Automate and Streamline Improve Logistics Outsource Cost Per […]
What is a Google Business Profile? A Google Business Profile is a free listing that appears on Google Search and Maps, showcasing essential information about your business such as address, phone number, hours of operation, photos, and customer reviews. Acting as a digital storefront, it provides potential customers with a quick overview of what your […]
Table of Contents What is Inside Sales? Inside Sales vs. Outside Sales: Key Differences Effective Inside Sales Strategies Know Your Product Inside and Out Practice Active Listening Develop Sales Scripts for Common Objections Send Product Samples to Prospects Turn Customer Stories into Sales Tools Follow Up and Follow Through Record and Listen Back to Sales […]
How to Pay Yourself as a Business Owner As a small business owner, you may find yourself constantly reinvesting your earnings back into your business to ensure its growth and sustainability. While this is a common practice, it’s crucial to establish a clear boundary between your personal and business finances by compensating yourself appropriately. This […]
Introduction In the dynamic world of digital advertising, the landscape of creative combinations is continuously evolving. As businesses strive to capture the attention of their target audiences, understanding how to maximize ad potential has become more crucial than ever. Advertisers must adapt to these changes, recognizing the impact on their roles and strategies. Table of […]
Table of Contents What is Accounting? Accounting vs. Bookkeeping Types of Accounting The Basics of Accounting What are Accounting Standards? Benefits of Hiring an Accountant How to Find an Accountant for Your Business Frequently Asked Questions about Accounting What is Accounting? At its core, accounting is the systematic process of tracking a business’s financial transactions. […]
Table of Contents Launching an Enhanced Onboarding Experience From Patterns to Priorities Real Example: Reassuring Larger Stores Identifying Core Problems Defining Success from the User’s Perspective The Service Design Process Measuring Onboarding Effectiveness Continuous Improvement and Future Plans Tips for Implementing Service Blueprinting Conclusion: Driving Real Change Through Shared Understanding Launching an Enhanced Onboarding Experience […]
The Art of Brand Building: Vision Meets Restraint In the early days of Yellow Beauty, Jaz and Jamil discovered the power of a strong design foundation. With Jaz’s background as a product designer at Shopify, they crafted a visually appealing brand that captured attention both online and in retail spaces like Anthropologie and Urban Outfitters. […]
Table of Contents Understanding Podcast Logos Inspiring Podcast Logo Examples Sounds Like a Cult Normal Gossip Bullseye with Jesse Thorn Crime Junkie Steps to Create a Podcast Logo Brainstorm Different Approaches Decide on a Wordmark Pick a Logomark Ensure Your Logo Meets Display Requirements Decide: Professional or DIY? Podcast Logos FAQ Understanding Podcast Logos A […]
What is a Podcast Logo? A podcast logo is a graphic symbolizing your show, prominently featured in the show artwork and thumbnail image on podcast platforms. It can be a wordmark, a stylistic logomark, or a combination of both. Together with other elements of a podcast’s visual identity, the logo contributes to creating an instantly […]
