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Katio L.

Leader in Digital Business Development, Ecomm Manager and Marketing Specialist.

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banner Unlocking Efficiency and Growth: The Benefits of BPO for Retail
Business

Unlocking Efficiency and Growth: The Benefits of BPO for Retail

Luglio 11, 2025 Katio L. No comments yet

Table of Contents Understanding Business Process Outsourcing (BPO) Types of BPO Benefits of BPO Drawbacks of BPO Frequently Asked Questions about BPO Understanding Business Process Outsourcing (BPO) Business Process Outsourcing involves contracting specific business operations to third-party service providers. These operations can be categorized into front-office tasks, which are customer-facing, and back-office functions, which are […]

banner Unlocking Business Profitability: Mastering Cost Per Unit Management
Business

Unlocking Business Profitability: Mastering Cost Per Unit Management

Luglio 10, 2025 Katio L. No comments yet

Table of Contents: What is Cost Per Unit? Cost Per Unit vs. Price Per Unit How to Calculate Cost Per Unit Find Your Fixed Costs Find Your Variable Costs Use the Cost-Per-Unit Formula How to Reduce Cost Per Unit Increase Production Lower Fixed Costs Reduce Variable Costs Automate and Streamline Improve Logistics Outsource Cost Per […]

banner Boost Your Local Reach: Optimize Your Google Business Profile
Guides

Boost Your Local Reach: Optimize Your Google Business Profile

Luglio 10, 2025 Katio L. No comments yet

What is a Google Business Profile? A Google Business Profile is a free listing that appears on Google Search and Maps, showcasing essential information about your business such as address, phone number, hours of operation, photos, and customer reviews. Acting as a digital storefront, it provides potential customers with a quick overview of what your […]

banner Inside Sales: Boosting High-Value Purchases with Personal Touch
Business

Inside Sales: Boosting High-Value Purchases with Personal Touch

Luglio 10, 2025 Katio L. No comments yet

Table of Contents What is Inside Sales? Inside Sales vs. Outside Sales: Key Differences Effective Inside Sales Strategies Know Your Product Inside and Out Practice Active Listening Develop Sales Scripts for Common Objections Send Product Samples to Prospects Turn Customer Stories into Sales Tools Follow Up and Follow Through Record and Listen Back to Sales […]

banner Guide to Compensating Yourself as a Small Business Owner
Business

Guide to Compensating Yourself as a Small Business Owner

Luglio 10, 2025 Katio L. No comments yet

How to Pay Yourself as a Business Owner As a small business owner, you may find yourself constantly reinvesting your earnings back into your business to ensure its growth and sustainability. While this is a common practice, it’s crucial to establish a clear boundary between your personal and business finances by compensating yourself appropriately. This […]

banner Understanding Accounting: Key Principles and Types Explained
Business

Understanding Accounting: Key Principles and Types Explained

Luglio 10, 2025 Katio L. No comments yet

Table of Contents What is Accounting? Accounting vs. Bookkeeping Types of Accounting The Basics of Accounting What are Accounting Standards? Benefits of Hiring an Accountant How to Find an Accountant for Your Business Frequently Asked Questions about Accounting What is Accounting? At its core, accounting is the systematic process of tracking a business’s financial transactions. […]

banner Building Brands and Relationships: Lessons from Jaz and Jamil's Journey
Business

Building Brands and Relationships: Lessons from Jaz and Jamil’s Journey

Luglio 10, 2025 Katio L. No comments yet

The Art of Brand Building: Vision Meets Restraint In the early days of Yellow Beauty, Jaz and Jamil discovered the power of a strong design foundation. With Jaz’s background as a product designer at Shopify, they crafted a visually appealing brand that captured attention both online and in retail spaces like Anthropologie and Urban Outfitters. […]

banner Crafting Eye-Catching Podcast Logos: Essential Tips and Examples
Guides

Crafting Eye-Catching Podcast Logos: Essential Tips and Examples

Luglio 9, 2025 Katio L. No comments yet

Table of Contents Understanding Podcast Logos Inspiring Podcast Logo Examples Sounds Like a Cult Normal Gossip Bullseye with Jesse Thorn Crime Junkie Steps to Create a Podcast Logo Brainstorm Different Approaches Decide on a Wordmark Pick a Logomark Ensure Your Logo Meets Display Requirements Decide: Professional or DIY? Podcast Logos FAQ Understanding Podcast Logos A […]

banner Create Eye-Catching Podcast Logos to Attract Listeners
Guides

Create Eye-Catching Podcast Logos to Attract Listeners

Luglio 8, 2025 Katio L. No comments yet

What is a Podcast Logo? A podcast logo is a graphic symbolizing your show, prominently featured in the show artwork and thumbnail image on podcast platforms. It can be a wordmark, a stylistic logomark, or a combination of both. Together with other elements of a podcast’s visual identity, the logo contributes to creating an instantly […]

banner Crafting a Profitable Event Planning Business Plan: A Guide
Business

Crafting a Profitable Event Planning Business Plan: A Guide

Luglio 8, 2025 Katio L. No comments yet

Table of Contents Understanding the Role of an Event Planner Identifying Your Event Planning Niche Steps to Crafting an Effective Event Planning Business Plan Conducting a Market Analysis Developing an Executive Summary Creating a Detailed Company Overview Productizing Your Services Building a Compelling Portfolio Formulating a Marketing Plan Planning Logistics and Operations Establishing a Financial […]

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Recent posts

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