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Katio L.

Leader in Digital Business Development, Ecomm Manager and Marketing Specialist.

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banner Mastering Customer Service: Building a Culture of Client Care
Business

Mastering Customer Service: Building a Culture of Client Care

Novembre 16, 2025 Katio L. No comments yet

Understanding a Customer Service Mindset A customer service mindset places the customer at the forefront of every business decision. It permeates all aspects of a company, guiding strategies to exceed customer expectations. This mindset involves both reactive and proactive measures, ensuring excellent service experiences from seamless issue resolution to empathetic interactions. Building rapport at each […]

banner From Crisis to Empire: Scaling Kindness at Beekman 1802
Business

From Crisis to Empire: Scaling Kindness at Beekman 1802

Novembre 13, 2025 Katio L. No comments yet

Navigating Uncertainty: The Birth of Beekman 1802 The global recession of 2008 was a time of upheaval for many, and Brent and Josh were no exceptions. Both lost their jobs, leaving them with a significant mortgage and a newfound responsibility for a herd of goats. This dire situation sparked a series of decisions that would […]

banner From Crisis to Success: Building a $92M Brand on Kindness
Business

From Crisis to Success: Building a $92M Brand on Kindness

Novembre 13, 2025 Katio L. No comments yet

Introduction In the face of adversity, some stories stand out as remarkable tales of resilience and innovation. The journey of Dr. Brent Ridge and Josh Kilmer-Purcell, founders of Beekman 1802, is one such narrative. What began as a serene weekend escape turned into a transformative venture, culminating in the creation of a $92 million skincare […]

banner Turning Crisis into Success: Beekman 1802's Journey of Resilience
Business

Turning Crisis into Success: Beekman 1802’s Journey of Resilience

Novembre 13, 2025 Katio L. No comments yet

Table of Contents: The Unexpected Start: From Weekend Retreat to Business Venture Managing Risk: Balancing Instincts with Caution Seizing Opportunities: Turning Small Moments into Major Breakthroughs Scaling with Discipline: Growth with Purpose Building a Business on Kindness and Community Conclusion: Success Redefined The Unexpected Start: From Weekend Retreat to Business Venture When Dr. Brent Ridge […]

banner Unveiling TikTok's New Era: Rewards Program vs. Creator Fund
Guides

Unveiling TikTok’s New Era: Rewards Program vs. Creator Fund

Novembre 13, 2025 Katio L. No comments yet

Understanding the TikTok Creator Fund Launched in 2020, the TikTok Creator Fund was an initiative designed to financially reward creators based on their video performance. The fund promised to distribute earnings based on views, engagement, and consistency. Initially, it seemed like a lucrative opportunity for creators to monetize their content. However, as TikTok‘s popularity soared, […]

banner Navigating Growth: When and How to Expand Your Team for Success
Business

Navigating Growth: When and How to Expand Your Team for Success

Novembre 12, 2025 Katio L. No comments yet

Table of Contents Recognizing the Limits of Personal Capacity Financial Preparedness for Hiring The Importance of Intentional Hiring Aligning with Core Values Training vs. Innate Qualities Tailoring Hires to Business Stages Embracing a Growth Mindset Conclusion Recognizing the Limits of Personal Capacity As an entrepreneur, there comes a point when your personal capacity is maxed […]

banner How Peak Design Revolutionized Kickstarter Launches for Growth
Business

How Peak Design Revolutionized Kickstarter Launches for Growth

Novembre 12, 2025 Katio L. No comments yet

How Peak Design Revolutionized Kickstarter Launches for Growth Table of Contents Introduction The Genesis of Peak Design Launching Novel Ideas, Not Incremental Improvements Kickstarter as a Sales Channel The Omnichannel Strategy for Revenue Maximization Building a Community of Loyal Backers Adapting Strategies for Sustained Success Conclusion Introduction In the dynamic world of crowdfunding, Peak Design […]

banner Mastering Kickstarter: Turning Innovative Ideas into Business Success
Business

Mastering Kickstarter: Turning Innovative Ideas into Business Success

Novembre 12, 2025 Katio L. No comments yet

Table of Contents Introduction to Kickstarter The Power of Novelty in Kickstarter Campaigns Treating Kickstarter as a Sales Channel The Omnichannel Approach to Maximize Revenue Building a Long-Term Community with Backers Adapting Strategies for Continued Success Conclusion Introduction to Kickstarter Kickstarter has revolutionized how entrepreneurs bring their products to market. It’s not merely a testing […]

banner Scaling Successfully: When to Hire and What to Look For
Business

Scaling Successfully: When to Hire and What to Look For

Novembre 10, 2025 Katio L. No comments yet

Table of Contents Recognizing When You’ve Maxed Out Your Personal Capacity Financial Considerations Before Hiring The Importance of Intentional and Slow Hiring Aligning Values with Hiring Decisions Training vs. Innate Traits: What to Prioritize Matching Team Dynamics with Business Growth Stages Embracing a Growth Mindset in Hiring Conclusion Recognizing When You’ve Maxed Out Your Personal […]

banner Understanding SMTP: Boost Your Email Deliverability and Strategy
Guides

Understanding SMTP: Boost Your Email Deliverability and Strategy

Novembre 7, 2025 Katio L. No comments yet

What is SMTP? In today’s fast-paced digital world, email remains a cornerstone of business communication. With the average worker receiving 117 emails daily, it’s easy to overlook the underlying system that ensures these messages are sent and received reliably. At the heart of this system is the Simple Mail Transfer Protocol (SMTP), an essential component […]

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