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Katio L.

Leader in Digital Business Development, Ecomm Manager and Marketing Specialist.

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banner Mastering TikTok: How to Control AI Features for Authenticity
Guides

Mastering TikTok: How to Control AI Features for Authenticity

Dicembre 31, 2025 Katio L. No comments yet

Table of Contents: Understanding AI on TikTok: What Can Be Controlled? Adjusting AI Content in Your For You Feed Managing AI Tools for TikTok Creators Protecting Your Privacy from AI Data Training Resetting the TikTok Algorithm for a Fresh Start The Importance of Authenticity for Marketers Summary of AI Settings on TikTok Regaining Control Over […]

banner Building Canyon Coffee: From Boutique Strategy to DTC Success
Business

Building Canyon Coffee: From Boutique Strategy to DTC Success

Dicembre 30, 2025 Katio L. No comments yet

Table of Contents Crafting a Unique Brand Identity Starting Small and Building Trust The Power of Genuine Relationships Embracing Sustainable Growth Conclusion Crafting a Unique Brand Identity Canyon Coffee’s journey began with a simple yet profound question: What would a coffee brand inspired by Georgia O’Keeffe look like? This question guided the founders in creating […]

banner From Kitchen Table to Café: The Story of Canyon Coffee's Rise
Business

From Kitchen Table to Café: The Story of Canyon Coffee’s Rise

Dicembre 30, 2025 Katio L. No comments yet

Introduction The journey from a simple idea to a thriving business is often filled with unexpected challenges and rewarding moments. Canyon Coffee’s story is a testament to the power of passion, creativity, and strategic thinking. Founded in 2016 by Ally Walsh and Casey Wojtalewicz, the company has grown from humble beginnings into a well-respected direct-to-consumer […]

banner How Scarlett Chase is Revolutionizing Comfort in Luxury Footwear
Business

How Scarlett Chase is Revolutionizing Comfort in Luxury Footwear

Dicembre 25, 2025 Katio L. No comments yet

The Inspiration Behind Scarlett Chase For Sandra Powers Murphy, the journey to creating Scarlett Chase began with a personal challenge. As a successful professional in the demanding world of Wall Street, Sandra found herself constantly battling the discomfort of traditional high heels. This experience fueled her desire to find a solution that didn’t compromise on […]

banner From Wall Street to Footwear: How One Woman Revolutionized High Heels
Business

From Wall Street to Footwear: How One Woman Revolutionized High Heels

Dicembre 25, 2025 Katio L. No comments yet

Understanding the Problem: From Personal Frustration to Business Opportunity Sandra Powers Murphy’s journey began with a personal realization. As a dedicated professional on Wall Street, she was no stranger to the demands of a high-paced career. However, the discomfort caused by traditional high heels became a recurring issue, not just for her but for many […]

banner Mastering Inventory Adjustments: Essential Steps and Benefits
Business

Mastering Inventory Adjustments: Essential Steps and Benefits

Dicembre 24, 2025 Katio L. No comments yet

Table of Contents Understanding Inventory Adjustments Types of Inventory Adjustments Causes of Inventory Discrepancies Benefits of Inventory Adjustments Steps to Perform an Inventory Adjustment Inventory Adjustment Example Frequently Asked Questions Understanding Inventory Adjustments Inventory adjustment is the process of reconciling discrepancies between the inventory management system and the actual physical stock. These adjustments are necessary […]

banner Revenge Of: Building Community and Commerce Through Connection
Business

Revenge Of: Building Community and Commerce Through Connection

Dicembre 24, 2025 Katio L. No comments yet

Table of Contents: Introduction Building Bridges Between Physical and Digital Spaces Going Against the Culture Building Multiple Touchpoints in a Single Visit Conclusion Introduction In an era where digital transformation has reshaped the retail landscape, creating a unique blend of community and commerce is more crucial than ever. Revenge Of, a comic shop and pinball […]

banner Mastering Inventory Adjustments: Boost Accuracy and Efficiency
Business

Mastering Inventory Adjustments: Boost Accuracy and Efficiency

Dicembre 24, 2025 Katio L. No comments yet

Understanding Inventory Adjustments Inventory adjustments are the process of reconciling discrepancies between the physical count of inventory and the records in your inventory management system. These adjustments are necessary when the data doesn’t align, ensuring that your records accurately reflect the stock available. This process is integral to supply chain management, helping businesses account for […]

banner Mastering the BCG Matrix: A Guide to Strategic Business Growth
Business

Mastering the BCG Matrix: A Guide to Strategic Business Growth

Dicembre 22, 2025 Katio L. No comments yet

Introduction to the BCG Matrix In the fast-paced world of business, understanding where to focus your resources can be the key to sustainable growth. Many companies have turned to strategic tools to guide their decisions, and one of the most renowned is the BCG Matrix. This tool provides a clear framework for evaluating which product […]

banner Transforming Retail: The Shift from Print to Digital Catalogs
Ecommerce

Transforming Retail: The Shift from Print to Digital Catalogs

Dicembre 22, 2025 Katio L. No comments yet

Table of Contents Understanding Product Catalogs Types of Product Catalogs Print Catalogs Digital Catalogs Interactive Catalogs B2B Catalogs Essential Components of a Product Catalog Front Cover Table of Contents Product Listings Product Reviews Discounts and Promotions Return Policy Call to Action Frequently Asked Questions about Product Catalogs Understanding Product Catalogs A product catalog is a […]

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