Comprehensive Guide to Metricool’s Terms and Conditions for 2024
Table of Contents
- Introduction to Metricool
- Identification of the Parties
- Subject of Agreement
- Metricool Services Overview
- Contracting Metricool Services
- Pricing and Billing
- Denial of Access to the Service
- Promotions
- Other Terms of Service
- Metricool Affiliation Program
- Availability of Services
- User Support
- Modification of Contracting Conditions
- Rights and Obligations
- Links Policy
- Liability Regime
- Intellectual and Industrial Property
- Processing of Personal Data
- Outsourcing and Service Modifications
- Right of Withdrawal
- Applicable Legislation and Jurisdiction
1. Introduction to Metricool
Metricool is a versatile tool designed for professionals and companies to manage social media accounts and advertising campaigns. It offers a range of functionalities depending on the plan you choose, from basic services to advanced features that require a subscription. Understanding the terms and conditions is essential for effectively utilizing Metricool’s services.
2. Identification of the Parties
The service provider for Metricool is METRICOOL SOFTWARE, SL, based in Madrid, Spain. When you contract their services, you become the Administrator of the Brands you manage through Metricool. This agreement binds you to the terms and conditions laid out by Metricool.
3. Subject of Agreement
Metricool operates on a freemium model, offering basic services for free while advanced features are available for a fee. The terms and conditions outline the specific services available under each plan and any additional conditions that may apply.
4. Metricool Services Overview
Metricool offers a comprehensive suite of services tailored to social media management:
Social Media Profiles Service
This service allows you to manage multiple brands and connect various social media profiles, such as Facebook, Instagram, TikTok, and more. Depending on your plan, you can integrate advertising accounts and connect Google Business profiles.
Planner Service
The Planner Service helps you schedule and automate social media posts, with limitations based on your chosen plan. It includes features like the Best Times to post and an approval system for content management.
Analytics Service
Metricool provides detailed analytics for your social media accounts, including metrics storage, competitor analysis, and real-time web/blog analytics. This service is crucial for tracking performance and making data-driven decisions.
Reports Service
Available only for paid plans, the Reports Service allows you to generate comprehensive reports on your social media analytics and advertising performance, with options for custom templates and advanced reporting tools.
Inbox and Message Management Service
This service enables you to manage private messages and comments across various social media platforms, ensuring effective communication with your audience.
SmartLinks Service
Exclusively for paid plans, SmartLinks lets you create mini landing pages with analytics and customizable appearances, enhancing your online presence.
Team & Integrations Service
This service facilitates collaboration by allowing you to add team members with specific roles and permissions. It also includes API access and integrations with tools like Canva and Zapier.
X Add-on
To connect X accounts, you need to purchase an X Add-on, which is only available with a paid plan. This add-on enhances your ability to manage social media profiles effectively.
Hashtag Tracker Service
This service, available for an additional fee, allows you to monitor hashtag activity on platforms like X and Instagram, providing valuable insights into social media trends.
5. Contracting Metricool Services
To access Metricool’s services, you must register as an Administrator and select a plan that suits your needs. The registration process requires you to provide accurate information and comply with the terms and conditions.
6. Pricing and Billing
Metricool’s pricing structure varies based on the plan and add-ons you choose. It’s important to understand the billing cycle and any potential changes in pricing to manage your subscription effectively.
7. Denial of Access to the Service
Metricool reserves the right to deny access if you provide false information, violate terms and conditions, or have outstanding payments. Understanding these conditions helps prevent service interruptions.
8. Promotions
Metricool may offer promotional campaigns with specific advantages for users. These promotions are time-limited and cannot be combined with other offers.
9. Other Terms of Service
The terms of service cover software use licenses, inappropriate use of Metricool, user participation, and restrictions on data extraction techniques.
10. Metricool Affiliation Program
The Affiliation Program allows users to earn commissions by referring new customers. Understanding the program’s conditions is essential for maximizing your benefits.
11. Availability of Services
Metricool strives to provide uninterrupted service but acknowledges potential disruptions due to maintenance or external factors. Users should be aware of these possibilities.
12. User Support
Metricool offers user support through various channels, including email and an integrated chat feature, ensuring you have access to assistance when needed.
13. Modification of Contracting Conditions
Metricool reserves the right to modify terms and conditions based on legal, technical, or market changes. Staying informed about these changes ensures compliance and continued service use.
14. Rights and Obligations
Both Metricool and users have specific rights and obligations outlined in the terms and conditions, ensuring a clear understanding of responsibilities.
15. Links Policy
The policy outlines conditions for linking to and from Metricool’s website, ensuring proper use and acknowledgment of content and services.
16. Liability Regime
Metricool’s liability is limited in cases of service interruptions, data inaccuracies, or user errors. Understanding these limitations helps manage expectations.
17. Intellectual and Industrial Property
All content and elements on Metricool are protected by intellectual property laws, and users must respect these rights in their use of the service.
18. Processing of Personal Data
Metricool processes personal data in compliance with privacy laws, ensuring user data is handled responsibly and securely.
19. Outsourcing and Service Modifications
Metricool may outsource certain services and modify functionalities to adapt to technical or legal changes, maintaining service quality and compliance.
20. Right of Withdrawal
Users have a 15-day withdrawal period for new contracts, allowing them to reconsider their subscription without penalty.
21. Applicable Legislation and Jurisdiction
The terms and conditions are governed by Spanish law, with disputes resolved in Madrid courts, ensuring legal clarity for users.
Conclusion
Metricool’s terms and conditions provide a comprehensive framework for using their services effectively. Understanding these terms helps users navigate the platform’s offerings, manage their subscriptions, and ensure compliance with legal and operational requirements. By familiarizing yourself with these conditions, you can make informed decisions and maximize the benefits of using Metricool for your social media management needs.
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